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Pricing Your Home Strategically: What Sellers Need to Know

Buyers will view properties online and many more throughout their search. They’re educated, savvy, and experienced by the time they see your home. Pricing is one of the most critical factors in the selling process.

Understanding the market is key. For example, I analyze market data daily to identify trends and position your home favourably against the competition. Pricing your home isn’t just about the numbers—it’s about timing, psychology, and strategy. In a complex market like Greater Vancouver, setting the right price can be the difference between a quick sale and a lingering listing. Here’s what sellers need to know:

Start with a Comparative Market Analysis—Done Right

A professional Comparative Market Analysis (CMA) is the foundation of any smart pricing strategy. But not all CMAs are created equal. Knowing which homes to compare—and which to leave out—is both an art and a science. It requires a deep understanding of neighbourhood nuances, market trends, and buyer behaviour.  I go beyond MLS data. I take a custom approach to each property, assessing curb appeal, location, and other factors that affect value—like views, updates, suite potential, street location, and even future development potential just to name a few. These factors may not show up in data! Research is imperative.  A well-done CMA isn’t just a report—it’s a clear picture of where your home fits in today’s market. And it’s the essential first step in pricing it right.

Ready to talk about your home’s unique position in the market? I’m here to provide guidance, insights, and a custom approach. I’m always just a phone call away. 

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What Do Moms Really Want on Mother’s Day?

Skip the slippers and the bathrobes. I mean, they’re nice, but is that really what moms want? As a Seniors Real Estate Specialist (SRES®), I spend a lot of time talking to older adults and their families, and one thing I hear over and over is that they don’t want more stuff. So, what do moms really cherish? Your time.

It doesn’t have to be complicated or expensive. A simple stroll around the block. Coffee together. Lunch out. Or just a good old-fashioned visit at the kitchen table. Those moments of connection matter so much more than any gift.

Personally, from my sons, I still treasure a handmade card, flowers (even dandelions) picked from the garden, and a handmade card. Throw in burnt toast and runny eggs for breakfast and I’m in heaven!

So, this Mother’s Day, think about what really matters. Make a phone call. Plan a visit. Spend some time. That’s the stuff that lasts.

And if you do want to give a gift, consider something simple but meaningful. A plant—easy to display, no fussing for a vase, and it lasts longer. Or maybe some tech help, like a lesson on how to use ‘the Google’ as my dad requested or how to FaceTime with the grandkids. Practical, helpful, and thoughtful.

Wishing everyone a meaningful Mother’s Day. Whether you're a mom, remembering a mom, or spending time with someone who has been like a mom. 

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Seniors Directories and Senior Centre Resources

Flipping Through the North Shore Seniors Directory: Look Who’s In It! 

As a Seniors Real Estate Specialist®, I understand how important it is for older adults and their families to have access to the right resources. Whether you're looking to age in place successfully, planning a move, or simply seeking community connections, knowing where to find support can make all the difference.

One valuable resource that I recommend is your local Senior Directory, which is often found in senior centres across communities. These directories provide vital information about services, activities, and events that can help you or a loved one stay engaged and well-informed.

Why Senior Centres Are Essential

Senior centres are excellent resources for older adults, offering a wide variety of activities, workshops, and support services. From fitness classes to social events, they are designed to create a sense of community, encourage socialization, and provide information on everything from healthcare to housing options.

Looking for a Senior Centre or Directory?

Most communities will have a senior centre, and it’s there that you'll typically find the local senior directory. These directories are free and serve as a handy guide to services available in your area. If you're having trouble locating a senior centre or directory for yourself or a loved one, just ask—I'd be happy to help you get one!

Connecting with your local senior centre and utilizing the directory can be an important step in staying informed and making sure you're accessing the services that will best support you and your family.

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Success Story: Planning to Age in Place

A few years ago, I was referred to a lovely couple navigating a challenging time. The husband had been diagnosed with a progressive condition that would impact his mobility. His wife was stepping into the role of caregiver. They believed their only option was to sell their beloved home and move to a one-level property.

We chatted for a while, and through that conversation, I learned something important: their adult children lived very close by and were already offering regular support. That kind of built-in community is priceless.

I asked a simple question: “Do you want to age in place?”
They said yes—but explained they didn’t think it was possible. They assumed the condition would eventually make staying in their home unsafe, and that moving was the only realistic solution.

But with the right plan, aging in place can absolutely be a viable option.

I suggested a home adaptation plan, starting with consulting a professional to ensure the layout could be modified safely. Drawing from my design background, I proposed:

  • Converting the large den into a main-floor bedroom

  • Relocating the washer and dryer upstairs for accessibility

  • Installing grab bars throughout key areas—hallways, entry, bathroom, and kitchen

  • Removing the tub and having a professional install a walk-in shower directly across from the new bedroom

I also stressed the importance of involving their adult children in the conversation. Their support could be vital—not just physically, but emotionally. I introduced the wife to a caregiver support group and shared resources on respite care and other community supports they hadn’t known about.

That was three years ago. They’re still happily living in their home—with greater safety, confidence, and a clear plan for the future. They've been gradually decluttering, giving away items intentionally, and have even started visiting nearby retirement communities to stay informed about future options.

All of this became possible because they asked for help, were open to new ideas, and made a plan early—before a crisis forced their hand. If you're wondering whether aging in place is right for you or someone you love, ask. The first step is a conversation. Help is available—and asking for it might just open the door to more options than you imagined. Aging in place isn’t just about staying home—it’s about maintaining connection, dignity, and a sense of control. Knowing whether aging in place is truly an option takes thoughtful planning and honest reflection—because for many, it will not be a long-term solution. Understanding both the limitations of the home and the evolving needs of the person is an important part of making the right decision, with care and clarity.

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May Reminders: Honouring Mothers, Caregivers, and the Journey of Aging

The lilacs are in bloom again—a familiar scent that always brings me back to my mom. She loved Spring and lilacs. I do too. There’s something about this season that feels hopeful.

May is a busy month. It’s filled with meaningful dates and themes that speak to the heart of the work I do with older adults and their families. There’s Mother’s Day, of course, but also Mental Health Week, International Nurses Day, and Caregiver Month. Each one reminds us of the care, strength, and quiet resilience that surround us—often behind the scenes. According to Family Caregivers of British Columbia, most Canadians will become caregivers at some point in their lives, yet many are unprepared. The role can arrive gradually or suddenly, and the emotional, logistical, and financial realities can feel overwhelming. In my work as a Seniors Real Estate Specialist, I support individuals and families navigating big transitions—downsizing, relocating, or making a home safer and more manageable. These choices are never just about property; they’re about people, planning, and preserving dignity. Each of these awareness days speaks to health, resilience, and the need to prepare thoughtfully for what’s ahead.

Among the several days in May recognized 

It’s also Emergency Preparedness Week – May 4 to 10

So this May take a moment. Breathe in the lilacs if you’re lucky enough to find them. Reach out to someone who might need extra support. And if you're walking through a season of change—whether for yourself or someone you love—know that you’re not alone. With compassion, clarity, and the right resources, you can move forward with confidence.  I’m always just a phone call away. 

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